Core Competency
Brand Analytics
Consumer brands can derive optimal value from the eCommerce channel by managing how the brand is represented and viewed online hereby optimizing the experience delivered to their customers
Optimizing price and promotions to drive margin and growth
Gaining insights on search & discoverability of your product
Mentoring non-compliance in content and optimizing to improve product positioning
Reviewing sellers of your brand on marketplace
Monitoring online shelf availability and identifying gaps in your assortment
Tracking execution of the media visibility across e-tailers
Understanding the customer sentiments of your brand
Data driven approach to optimize your brand's 4P's
Mapping consumer Journey
Integrating Online Path To Purchase
Market Intelligence as a service
Competitive Intelligence
Our competitive intelligence product transforms your approach to decision - making, helping you leverage unique competitive pricing, promotions, and merchandising insights.
Benchmarking instock against your eyeball competition
Evaluating shelf velocity for all top searched keywords
Reviewing bestseller trends against eyeball competitor
Gaining insights about your share of visibility in the brand's relevant category
Tracking brand's share in the relevant category nodes/ taxonomy
Benchmarking pricing against eyeball competition
Why Us?
Reasons to adopt our Digital Shelf Analytics platform
Value
Strong review and feedback mechanism helping grow your brand equity online
Volume
Ability to handle large volumes of data; scalable storage capacity
Veracity
Highly Accurate & auditable data
Validation
The USP of our reporting - Date, time & city stamp screenshot
Variety
A one stop solution for all eCommerce initiatives & challenges
Velocity
Ability to effectively balance delivery speed, frequency and storage
Visualization
Best in class dashboard driven by consitency in user experience, to analyze data trends